DECA Marketing Competition at Middlesex County College

Chambers Hall, Middlesex County College

In January, high school students from various Marketing Education Programs across the State of New Jersey participated in the first of their DECA (an Association of Marketing Students) competitions. The regional conference brought me to Middlesex County College, where I was a volunteer judge serving in the role of a CEO of a nationwide supermarket chain.  

College Center, Middlesex County College
Teams of two students were given a hypothetical situation that the supermarket chain was facing. They prepared for thirty minutes, and then pitched a marketing campaign for the changes to the business that they proposed.   Each team was judged and scored.  This was a wonderful opportunity for high school students to compete, get real-life experience with business people, and to have the opportunity to earn scholarship money for college.